Test an idea, message, website, ad, product, packaging, space, or customer experience with real people and a human-behavior lens. If you have an idea worth exploring, we can also help you understand it, test it, and develop what comes next.
START HERE ↓See what people actually notice, understand, feel, and remember.
Find friction, missed signals, and opportunities across the experience.
Use human insights to improve what exists or help shape something new.
Anywhere people interact with your business is a touchpoint. We can explore how real people notice it, understand it, respond to it, and remember it.
What do people notice first? Is the message clear? Do they understand what to do next?
Does the message earn attention, create interest, and communicate what matters?
How do people interpret the design, product, value, information, and overall experience?
Explore retail, venues, calls, tours, service experiences, and other real-world human touchpoints.
Sometimes there is nothing to test yet. There is just an idea.
Maybe you see a problem others have accepted. Maybe you have an idea for a product, service, experience, technology, or a better way of doing something.
We can help you explore the idea through human behavior, question the assumptions behind it, and think through how real people might understand, use, and respond to it.
You don't need a polished presentation. Start with where you are.
Have an idea for a product, service, technology, experience, or a better way of doing something? Tell us what you're thinking.
Have a website, ad, message, product, packaging, space, or customer experience you want real people to respond to?
Not sure where your project fits? Have a question, opportunity, collaboration, or something you simply want to talk through?
It doesn't need to be finished.
Tell us what you're thinking, what problem you see, and what you believe could be different.
This creates a starting point for exploring the idea through innovation, human behavior, and real-world use.
See it through real people.
Submit a business touchpoint and tell us what you want to understand about the way people respond to it.
We can explore attention, clarity, relevance, emotion, friction, memory, and the overall human experience.
Choose one option below. Your selection will be highlighted.
Maybe you have a question, an opportunity, a collaboration, or something you're still trying to figure out.
You don't need a finished idea or a formal presentation. Tell me what you're thinking and why you reached out.
IDEAS START SMALL.
Chamli Tennakoon works at the intersection of neuromarketing, digital marketing, consumer behavior and innovation. Chamli.com is a place to test how real people respond to websites, advertising, messaging, products, packaging and customer experiences, and to explore new ideas through a human-behavior lens.